DCT
DCT

THE CUSTOMER

ESI Media is an innovative and award-winning media business home to iconic brands like The Independent and The Evening Standard, along with the growing broadcast platform London Live. Founded in 1827, The Evening Standard is London's leading news brand and the UK's largest quality daily, known for setting the agenda in politics and business. ESI Media reaches 18 million cross-platform readers monthly, with 2.6 million daily readers, and 87% accessing news via mobile.

THE ASK

ESI Media needed a partner with global expertise, to seamlessly function as an extension of their team, to support their growth story.
DCT

THE IMPLEMENTATION

Implemented best-in-class tools, including:

  • Google Ad Manager
  • Tech Smith
  • Dataroma
  • Slack, Microsoft Teams.
  • Adpoint
  • GeoEdge
  • URL Decoder Sublime Text/Notepad++

THE SOLUTION

Since ESI Media required a broad range skillsets, DCT deployed a core team of Ad management experts.
We strategically aligned team members with ESI Media’s global sales regions to foster productive partnerships. This approach resulted in a comprehensive solution, including streamlined ad trafficking, campaign monitoring, and detailed reporting.

Case Studies.

MEDTECH & HEALTHCARE Curve Banner
THE CUSTOMER

Curve Health improves patient care in skilled nursing facilities (SNFs), connecting patients with remote physicians through Motorola devices. Since 2020, they reduced hospitalizations by 80% with 150,000+ remote care visits.

THE ASK

Curve Health improves patient care in skilled nursing facilities (SNFs), connecting patients with remote physicians through Motorola devices. Since 2020, they reduced hospitalizations by 80% with 150,000+ remote care visits.

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MEDIA & ENTERTAINMENT Veeps Banner
THE CUSTOMER

Veeps is the market leader in premium concert streaming, providing fans around the world with access to live and on-demand shows from popular artists and iconic venues. Launched in 2018 by Benji and Joel Madden, the company has reached 65MM music fans with live performances from over 2,000 artists on the platform. Veeps is a part of Live Nation Entertainment (NYSE: LYV).

THE ASK

Due to the global nature of its content, Veeps made the decision to expand its product offering to mobile and TV apps including iOS, TVOS, Android, Samsung TV, and Roku.

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MEDTECH & HEALTHCARE Abacus Banner
THE CUSTOMER

Abacus Insights is a healthcare data management company dedicated to breaking down data silos in the healthcare ecosystem. Their platform standardizes healthcare data, offering a highly secure unified data infrastructure that enhances analytics, reduces costs, and improves outcomes.

THE ASK

Abacus Insights needed to establish an offshore captive centre for their operations.

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MEDIA & ENTERTAINMENT Hungama Banner
THE CUSTOMER

Hungama Digital Media Entertainment is India’s largest provider of Bollywood and Digital Entertainment, operating in 32 countries with a vast content library comprising 25,000+ hours of video content and 15+ million songs.

THE ASK

Hungama faced challenges related to cost control and system management due to a complex infrastructure developed over 15 years. They sought a solution to streamline operations and reduce costs.

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MEDIA & ENTERTAINMENT Masn Banner
THE CUSTOMER

The Mid-Atlantic Sports Network (MASN), owned by the Baltimore Orioles and Washington Nationals, is a regional sports network streaming high-definition videos related to both teams in Major League Baseball.

THE ASK

MASN wanted to launch an OTT platform for fans to follow the latest updates of their teams, the Nationals, and the Orioles.

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MEDTECH & HEALTHCARE Skyarx Banner
THE CUSTOMER

SkyArx is a digital agency specialising in MedTech. They bring a fresh perspective to digital engagement, video delivery, and immersive content creation. SkyArx caters to the unique demands of the healthcare and life sciences sector, using cutting-edge technology to craft resonant experiences for audiences.

THE ASK

SkyArx sought an end-to-end solution empowering advisors to respond to clinical scientific content, approaches, and marketing strategies. This digital workflow solution aimed to maintain an advisor community and gather online feedback.

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MOBILITY Mobility Banner
THE CUSTOMER

A prominent logistics and transportation company seeking to enhance load delivery efficiency, reduce operational costs, and improve performance.

THE ASK

The client required a solution to minimize delivery distances, decrease freight expenses, and optimize resource utilization for streamlined routing and effective journey planning.

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Media & Entertainment Arizent Banner
THE CUSTOMER

Arizent, an Observer Capital company, is a digital business information and performance media company, serving senior professionals in finance, technology, and healthcare. They reach over 2 million subscribers and 4.5 million user touchpoints through their diverse portfolio of brands.

THE ASK

Arizent approached us seeking to overcome several operational challenges. They grappled with disjointed processes, minimal process documentation, process duplication across teams, varying skill levels, report validation difficulties, high on-site costs, over-reliance on experienced staff, and the complexity of combining large data sets for business analysis.

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Media & Entertainment Northstart Banner
THE CUSTOMER

Northstar Travel Group (NTG) is the leading B2B information and marketing solutions company serving all segments of the travel industry including leisure, retail, corporate, business travel and travel technology. The company’s portfolio comprises of media brands, digital media, online subscription information services, business intelligence, SaaS e-commerce software and content marketing solutions.

THE ASK

The requirements of this market leader in the travel industry, needed a global business services model to be deployed for multiple functions within the company and create a full-service agency support structure.

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Artificial Intelligence Bankloan Banner
THE CUSTOMER

One of the "big four" banks in China, formerly the 2nd largest bank in the world.

THE ASK

The customer sought a solution to improve the accuracy of forecasting bank loan opportunity growth using advanced forecasting techniques. They wanted to leverage clustering analysis to categorize customers based on various indicators such as location, business category, and customer attributes. Ultimately, the customer aimed to enhance their forecasting precision to support better resource allocation across thousands of branches.

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Artificial Intelligence Inventory Banner
THE CUSTOMER

A technology solutions and services provider company.

THE ASK

The customer needed to implement a bottom-up, data-driven inventory optimization approach. The goal was to reduce capital in low ROI inventory and simplify operations in their Distribution Centres (DCs). This optimization aimed to create additional capacity for growth without expanding the customers real estate footprint.

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Artificial Intelligence Sports Banner
THE CUSTOMER

A globally recognised basketball league.

THE ASK

The customer needed to schedule 1,230 games for its 30 teams over six months. These games had to be planned in venues that hosted other events like hockey games, wrestling events, circuses, and concerts. The scheduling process had to consider multiple objectives, including ensuring teams and players had adequate rest and reasonable travel, maximizing weekend games to engage fans, featuring high-quality matchups on national television, and maintaining a competitive balance.

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MEDIA & ENTERTAINMENT Client Banner
THE CUSTOMER

The client is a leading global streaming service dedicated to sports, offering live and on-demand events to a wide audience. With a growing subscriber base and a strong content portfolio, the company sought to expand its monetization strategy by introducing an AVOD model alongside its existing SVOD offering.

THE ASK

The client faced several challenges in implementing an AVOD model:
Limited data visibility: The client's data landscape was fragmented, making it difficult to track ad impressions, optimize revenue, and measure campaign effectiveness.

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MEDIA & ENTERTAINMENT Footballco Banner
THE CUSTOMER

Football&Co Media Limited, part of the Football&Co Group based in the UK, is a major player in digital sports media. As the world's largest dedicated football content and media business, it reaches over 400 million football fans globally each month.

THE ASK

Football&Co’s goal was to create an entirely new Ad delivery infrastructure. This involved establishing processes and implementing quality assurance policies to ensure the smooth operation of live campaigns and safeguarding important advertisers. Additionally, changes in their organization brought about a 20-30% surge in new team members. This meant a tight schedule for this transition and restructuring.

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MEDIA & ENTERTAINMENT Esimedia Banner
THE CUSTOMER

ESI Media is an innovative and award-winning media business home to iconic brands like The Independent and The Evening Standard, along with the growing broadcast platform London Live. Founded in 1827, The Evening Standard is London's leading news brand and the UK's largest quality daily, known for setting the agenda in politics and business. ESI Media reaches 18 million cross-platform readers monthly, with 2.6 million daily readers, and 87% accessing news via mobile.

THE ASK

ESI Media needed a partner with global expertise, to seamlessly function as an extension of their team, to support their growth story.

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MEDIA & ENTERTAINMENT Meister Banner
THE CUSTOMER

Meister Media Worldwide is a prominent information and marketing company with 85 years of experience in global agriculture.

THE ASK

Meister Media Worldwide, a key player in the global agricultural sector, sought to implement a flexible delivery model supporting multiple functions within the organization. The goal was to establish an agile agency approach.

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